How should a trading company go about finding client’s in a new country?
Question
We are a trading company based in the UK, and focus on exporting items from China. We are not Chinese – but Indians. Been here for 17 years and have over 60 clients in the pacific region who have been using our services to import items from China.
We are now looking at expanding into Singapore and New Zealand, and increasing our client roster in Australia too. We were looking at multiple ways to enter the market / increase our number of clients in the markets, we believe that can be achieved by linking up with an Import – commission based agent, or directly contacting retailers and wholesalers, however we have had minimal results finding agents and successfully contacting wholesalers.
What method would you guys recommend us in increasing our reach, the service sells itself, and has been doing well for the past 15 years. Just time to look into new markets as well.
Thank you for your time and inputs, it is much appreciated.
Answer
Hi there,
In the first instance, I’d have a listen to our agents and distributors webinar.
Hope it’s useful!
Will
Answer
Hi, folks.
I’m Daniel, Head of Content for Export Worldwide an online, international marketing portal that helps UK companies sell their products and services in up to 20 languages. It’s a low-cost, low-risk way to increase your reach and identify new markets where demand for your services is hot.
There are several routes you can take to enter new markets, and I’ve written some comprehensive articles that analyse each route, giving the pros and cons of each. I think you will find these articles useful. Here are the links:
https://opentoexport.com/article/routes-to-market-part-1-traditional-methods/
https://opentoexport.com/article/routes-to-market-part-2-digital-methods/
These will allow you to make an informed decision on the best approach to international markets for your business.
In the meantime, I am happy to schedule you in for a demo to show you how Export Worldwide can generate international sales leads consistently throughout the year. If you’re interested, you can email me directly – [email protected]
I hope you find my answer useful.
Daniel.