How Important is Social Media?

Question

What are your thoughts on the use of Social Media to attracting customers/potential customers?

Answer

Social Media is important.

Nearly everyone who has internet access has some form of social networking account, whether it’s Facebook, LinkedIn, Twitter, Google+ or the myriad more sites out there. No matter whether you’re a startup company, green and unproven, or a grizzled company of ten years in business, social networking is a key piece of the marketing framework and you’d be only hurting your business by ignoring it.

There are a variety of reasons why you should do it now rather than later and here are a few to think about:

A. Everybody Is Doing It
B. People like Branding – This is just a reality; people enjoy being part of a business that brands themselves proactively. So extend your Brand’s reach!
C. Social media enhances visibility
D. Social media is great for SEO rankings

Social media is an amazing way to grow an online brand in leaps and bounds. If you have not yet entered the social media space take the time to start thinking about a plan to enter the space and start building your online community.

Best regards

Udit Srivastava
Associate Director
Enterprise Strategy
+91 98103 61926

Corporate Catalyst India (in joint venture with SCS Global) www.cci.in
Tel +91 11 4100 9999 Direct +91 11 4665 9934 Fax +91 11 4100 9990
New Delhi I Ahmedabad I Bengaluru I Chennai I Gurgaon I Hyderabad I Kochi I Mumbai

Answer

Hi Udit,

Thanks for your response. In your opinion, which social media platform offers the most potential for your brand, company or product?

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