Using Social Media to Engage with Global Customers (video)

The following videos offer insight from WebCertain on social media for international business. They are part of a larger video interview series, available at Guru Online.

Social media is time consuming; so how is it possible to manage it internationally?

Is it possible to have a single social media strategy for all target countries?

How important is it to use the local language for social media activities?

How can I use video to market my products globally?

Do social media networks vary between countries?

What kind of conversations should exporters be having through social media?

To watch the full video series at Guru Online, please click here. (Guru Online will open in a new window.)