Equas actively exporting to South Africa
Equas operates around the UK through 14 franchisees and consultants, who implement its systems with businesses in their region. The company received support from UKTI for a visit to Oman in mid-2010, where it found a new customer. In March 2013, it joined a UKTI Trade Mission to South Africa.
In preparation for the trip, Equas commissioned an OMIS report asking UKTI to provide information about the local market and identify suitable partners. Three of the 12 South African companies suggested by UKTI went on to become its partners.
During the trade mission, UKTI also introduced Equas to representatives of national, regional and local government, and provided market insights specifically pertaining to South Africa.
“Without UKTI we wouldn’t know where to start developing customers and partners overseas,” says Mike Dowd, Co-founder and Sales Director of Equas. “Through OMIS and the trade mission, they made the process very simple. UKTI’s help has been excellent so far and we still meet regularly with its representatives in Yorkshire and attend networking events.”
Countries: North East England and South Africa
Topics: Getting Started