With strong economic fundamentals, demographics, and the upcoming ASEAN Economic Integration, the Philippines has become a viable market for international brands. Established foreign brands have formed great partnerships with local distributors, who have helped them circulate their products in the country.
Work with local experts
Distributors in the Philippines today are experts on the local area. Catering to various industries, some distributors can also be manufacturers of different products which helps them widen their market revenue source. It is now much easier to match up international companies with local distributors, as they now have a wide network and distribution coverage both nationwide and worldwide.
The variety of products catered have also expanded as more distributors have branched out to accommodate food & beverage, beauty and personal care, apparel and footwear, skin care, and the industries of medical equipment, ICT, automotive, electrical components, engineering, among others.
These distributors are affiliated with different organizations in the Philippines like the Department of Trade and Industry (DTI), Food and Drug Authority (FDA), Department of Science and Technology (DOST), several organizations with a similar nature such as the Chamber of Automotive Manufacturers of the Philippines, Inc. for the Automotive Industry, and the Philippine Chamber of the Pharmaceutical Industry for Pharmaceuticals among others.
The British Chamber of Commerce of the Philippines has a large network of distributors in various industries which can accommodate requests from UK companies that are keen in exporting to the Philippine market.
Topics: Business Development, Getting Started, Market Research, and Sales & Marketing