UAE - Education market

Question posted by Gareth Gammon, on behalf of Navigate (International Marketing and PR) in GU32

We are looking to offer our education marketing and PR services to schools and colleges in UAE.

Does anyone have any contacts or experience in this market?

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Jennie Rich, on behalf of UK Trade & Investment in SW1H.

Dear Gareth,

Thank you for your question.

I'm in the process of liaising with my colleagues in the commercial section of the British Embassy in Dubai who can help to find contacts within the UAE.

Attending overseas conferences and trade shows is a good way of meeting new contacts and learning more about the markets you are interested in. UKTI's Tradeshow Access Programme (TAP) provides grant support for eligible Small & Medium Sized Enterprises (SMEs) to attend trade shows overseas.

The following links from the UKTI website have details of education related events in the UAE that are taking place within the next few months.

http://www.ukti.gov.uk/export/event/388360.html

http://www.ukti.gov.uk/export/event/367880.html

http://www.ukti.gov.uk/export/event/356121.html

Hope that you find these useful. My colleague in Dubai will post more information soon.

Kind Regards,

Jennie Rich

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Barrie Harris, on behalf of UK Trade & Investment in SW1H.

Gareth,

The contact in the UAE who leads on education is Sunita Mirchadani, Email: sunita.mirchandani@fco.gov.uk

Sunita should be able to provide you with advice on the opportunities in the market and a steer as to how she can help identify suitable contacts.

UKTI also provides support under the Trade Fair Acccess Porgramme (TAP) for UK education providers to exhibit at the Gulf Education Supplies & Solutions (GESS) exhibition from 5-7 March in Dubai. This might be another option to consider as a possible route to market?

I'd be happy to discuss how you might go forward and provide more information on how to tap-in to to UKTI -suuported events and activities. My direct line is: 020 7215 4274.

Barrie Harris

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Mark Roelofsen, on behalf of Alaska Events in SE1.

Think about attending our event IPSEF (www.ipsef.net). Our delegates are all senior decision makers from the independent and international school sectors. IPSEF is a business conference addressing this specific sector, and it may be particularly relevant as most of the delegates are interested in opening new branches and operations.
Mark

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