Welcome to Open to Export!
Many exporters, myself including, list products/services on global trading sites such as Ali Baba. On average I receive 5-20 export enquiries a week from Ali Baba and other similar sites:
Alternatively you could look to partner with suppliers of similar products in your desired markets. In return for promoting your goods in their market, you could increase your product range by promoting their products in the UK (and possibly earn commissions/rebates on your sales of their goods).
Some companies may already have a UK distributor or supply a similar product so you will need to do your homework on each possible partner/distributor to ensure you make a sensible & informed decision. Here is a list of 109 EU charcoal / wood fuel suppliers:
You may also wish to contact The Enterprise Europe Network who help small businesses to connect with each other and make the most of the European marketplace:
UKTI can also help you to take your business global, it would be beneficial to have a free face-to-face meeting with a UKTI International Trade Advisor and discover all the governmental support available to you:
I hope this helps & good luck!