The Anglesey Sea Salt Company is a small family run business based in North Wales with an impressive client base and exports to twenty two countries worldwide. The company applied to attend the UK Trade & Investment (UKTI) GREAT Week to Hong Kong to further their export potential along with 32 other companies.
Alison Lea-Wilson, co-founder and owner attended the mission making it “my target to meet a new distributor.” She stated “Hong Kong is very open to British products and there seems to be a great opportunity to do business. The support from UKTI was excellent.”
Attending the Mission Alison met a range of potential partners, retailers and chefs and has “high hopes of bringing them to fruition.” Following participation she stated “I am following up leads but hope to be sending out an order in the next few weeks. I will definitely try to attend future UKTI events.”
In summary, “for a small business GREAT Week Hong Kong has enabled us to access potential partners cost effectively and relatively easily. We are very grateful for the help we have had and continue to receive from UKTI.”
GREAT Weeks is a programme of trade missions from the UK for the creative, retail, luxury, food and drink sectors. Organised by UK Trade & Investment in collaboration with industry experts in some of the world’s fastest growing markets, GREAT Weeks equip British businesses with the support they need to export overseas. Attendees benefit from gaining access to key decision makers, major buyers and potential partners in a range of countries. Each visit allows UK companies to build long term relationships and engage in high-level discussions. GREAT Weeks also run in parallel within high-profile events in the region, such as fashion shows or festivals. To find out more, visit www.events.ukti.gov.uk @UKTI